The Team was commissioned by Kingdom Holding Co. to create a masterplan for a significant new mixed use community in a key growth area in the north-eastern part of Riyadh. The scheme aims to take advantage of a planned new road connecting this part of the city to the airport. Our urban design group worked in joint venture with Omrania & Associates, Cluttons, Booz Allen and Hyder. The brief called for the team to work in close collaboration over a 3 month timescale which included consultation with the municipality and development authority. The proposed scheme contains 13,500 dwellings, aimed largely at the Saudi market, a community club and retreat, ancillary retail, schools and mosques and a significant new destination retail mall.